Faculty Details

Prof. Niraj Kumar

Professor, Agri-Business & CSR
Ph.D. (Extension Education), M.Sc. Agri. Communication & Extension, BSc: Agri& AH
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Research Interests

Agri - Marketing
Rural Management
ICTs and Rural Development
Development Communication
Participatory Management of Natural Resources

Administrative Responsibilities

Member, Placement Committee

Research & Publications


2016, JOURNAL: The Attitude of Indian Youth Toward Nutrition: Factors, Segments, and Implications, Taylor and Francis

2015, JOURNAL: Use and Contribution of Information Sources in Buying Process of Agri-inputs by Farmers in India, Taylor & Francis Publication, US

2015, JOURNAL: Fruits and Vegetables Consumers’ Behavior: implications for Organized Retailers in Emerging Markets, Taylor & Francis Publication, US

2015, JOURNAL: Does the consumers’ buying behavior differ for vegetarian and non-vegetarian food products?: Evidences from an emerging market", Emerald Publication, UK

2014, JOURNAL: Study of Consumers’ Behavior for Non-Vegetarian Products in Emerging Market of India, Emerald Publication, UK

2002, JOURNAL: Making and Breaking a Community Forestry Institution: A Case Study, Forest, Tree and Livelihood

2000, JOURNAL: A Tryst with PRA, , Journal of Extension System

2000, JOURNAL: Operational Environment in a Slaughterhouse: A Macro- level Case Study, Indian Journal of Animal Research

2000, JOURNAL: Status in Organisation: Case Study of an Abattoir, IASSI Quarterly

2000, JOURNAL: All is not green with JFM, Forest Trees and People

1999, JOURNAL: Communication patterns in a Slaughterhouse: A Case Study, Interaction

1998, JOURNAL: Prospects and Problems in the Education Media: Case study of an Agricultural University, Indian Educational Review

1998, JOURNAL: Norms in Slaughterhouse: A Case Study, Trends in Social Science Research

1998, JOURNAL: HRD for Rural Development, Indian Journal of Training and Development

1997, JOURNAL: Relevance of post-Graduate Degree in Agriculture Communication, Journal of Extension System

1996, JOURNAL: Approaches to Rural Development: Indian Experiences, Khadi Gramodyog, the journal of rural economy

1995, JOURNAL: Selling the Concept of Training, The Hindu


2000, BOOK: Ethnoforestry: An Annotated Bibliography, www.inef.org

1996, BOOK: Human Elements in Organisation, Hindu Speaks on Management


1998, CASE: Lone Crusader, Down to Earth

Projects / Consultancy

0, Annotated Bibliography of Ethnoforestry , Client: Winrock - Ford Foundation , Status:

0, Multi-Stakeholder Training Programme on Climate Change Mitigation through Participatory Carbon Management in Multifunctional Forests , Client: Winrock International and Ford Foundation, Status:

0, Training of IFS Officers " Effective Leadership and Conflict Resolution", Client: Ministry Of Environment and Forests, GoI, New Delhi, Status:

0, Workshop on " Forestry Extension: Ways to be Effective ", Client: Ministry of Environment and Forests, GoI, New Delhi, Status:

0, Capacity Mapping of NGOs in Orissa, Client: Vedanta Alumina, Mumbai, Status: